Prep Now, Profit Later: How to Maximize Print Sales This Season

all is around the corner, which means one thing for photographers: busy season. Your calendar will fill, your editing queue will grow, and your inbox will feel like it has a mind of its own. While you are focused on capturing memories, it is easy to forget that your photos have another job to do long after the gallery is delivered.

This is where print and card sales come in.

Not only do they give your clients a way to enjoy their images beyond a screen, but they also add a steady stream of income for you. The best part? With a little prep now, you can set yourself up for profit later without adding more to your already overflowing to-do list.

Why Print and Card Sales Matter

Your clients hired you because they value memories. But here is the truth—most clients never get around to printing their photos unless you make it easy for them. That means beautiful images are left on hard drives or lost in phone storage. Offering prints and holiday cards is not just about sales; it is about giving your clients a way to relive their favorite moments every day.

And let’s be honest: when busy season hits, passive income is a lifesaver. Prints and cards sell while you are out photographing sessions, editing galleries, or maybe even sneaking in a coffee break. ☕️

Step One: Set Up Your Storefront Now

The key to stress-free print sales is preparation. Your CloudSpot Store makes this simple. In just a few clicks, you can create a branded storefront that is seamlessly connected to your galleries. Upload your products, set your prices, and decide which labs you want to print through. Once your store is ready, it will work quietly in the background all season long.

Need a step-by-step guide? We’ve got you covered. We have a guide that goes through every question you might have. 

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Step Two: Make Prints Part of the Experience

Clients are more likely to purchase prints when they see them as part of the process, not an afterthought. Here are a few ways to do that:

🤑 Add a print credit to your session packages
🤑 Highlight products in your welcome guide or email templates
🤑 Add a banner that reminds clients to check out the Store

CloudSpot makes this easy by allowing you to offer discounts and showcase products right in your storefront. You are creating an experience that naturally leads clients to print their photos.

Step Three: Tap Into the Holiday Card Rush

Holiday cards are a goldmine of opportunity. Families love them, but creating and ordering cards can feel overwhelming for many people. By offering customizable card designs through your CloudSpot Store, you eliminate the stress and make ordering effortless.

The bonus? Once one family orders, word spreads quickly. Cards are not only profitable, they also keep your name in front of new potential clients when those cards land in mailboxes.

To help you sell more, we've created some amazing assets for you to share on social media! 🙌 This includes Holiday Card templates to show clients and a video to share with clients on how to order Cards in five easy steps.

Grab the Holiday Card Success Kit 

Keep It Simple and Reap the Rewards

With CloudSpot, orders go directly to the lab and ship straight to your clients. No packaging, no post office runs, no chasing payments. It really is the definition of passive income.

Busy season does not have to mean burnout. With a little preparation now, you can create a system that generates income while you focus on what you love most: capturing memories. 

Print and card sales are a win-win. Your clients get tangible keepsakes of their favorite moments, and you get the peace of mind that your business is working for you around the clock.

See the Store in Action

Danielle Ambry walks you through how she uses her CloudSpot Storefont.

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Your future self (and your bank account) will thank you.

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